Copywriting

While working for Drew Henry Writes, I wrote outlines that would be turned into blogs. I used SEO to research the topics and produce the outlines. The first artifact below was a more creative outline, while the second was more fact-focused. These outlines required me to use keywords and follow style and content guidelines determined by the companies we wrote for.

Competencies

Research

User Research

Styles/Style Guides/Standards

Audience Awareness/Analysis

Content Development

Web Analytics

Characteristics

Time management/deadlines

Analytical/Critical Thinking

Detail Oriented

Organization